ExposeIQ expands JuryFit for product liability jury selection

ExposeIQ said its JuryFit platform now has expanded tools for product liability trial teams, including juror analysis, verified voir dire questions and a Virtual Mirror Jury. The Orlando company says the system is built to help attorneys better match jury selection and case strategy in defect and warning cases.

Why it matters: - Product liability trials often turn on how jurors interpret technical evidence, corporate responsibility and consumer safety. - ExposeIQ's updated JuryFit tools are aimed at helping trial teams better align jury selection with case theory in defect and failure-to-warn cases. - The platform is designed to add structure to a process that can be shaped by jurors' pre-existing views on innovation, risk and accountability.

What happened: - ExposeIQ announced expanded capabilities in its JuryFit platform for product liability litigation. - The Orlando company said the platform helps attorneys analyze case theories against multiple juror dimensions during jury selection. - The announcement was dated July 8, 2026.

The details: - JuryFit evaluates demographics, life experiences, attitudes and beliefs, political and social values, personality traits, cognitive traits, and implicit and explicit biases. - The platform identifies combinations of those factors that may affect how jurors respond to allegations involving product defects or failure to warn. - Every assessment is subject to human verification by licensed professionals. - JuryFit generates targeted voir dire questions for jury selection. - Those questions are also human-verified before use. - After a jury is seated, the platform can test key arguments, causation theories and damages themes against a Virtual Mirror Jury™. - The simulation is built to reflect the personality profiles and group dynamics of the seated jurors. - ExposeIQ said all Virtual Mirror Jury outputs are reviewed through human verification. - The company said the platform is intended to support more consistent jury selection while preserving full professional judgment over final decisions.

Between the lines: - The product pairs litigation analytics with human oversight, which may appeal to trial teams that want data-driven support without giving up attorney control. - The emphasis on verification suggests the company is positioning the tool as an aid to strategy, not an automated replacement for legal judgment. - In a category where juror bias can be decisive, tools that map juror attitudes to case themes may become part of trial preparation workflows.

What's next: - ExposeIQ is likely to market JuryFit to trial lawyers handling complex product liability matters. - The company says its broader litigation intelligence tools are built to support decision-making throughout the litigation process. - More information is available on Joseph Terp's LinkedIn profile and his X profile.